This workshop builds upon our experience in the filed of Ambient Persuasion over the last years. It started with our CHI workshop “Surrounded by Ambient Persuasion” in 2008  and was continued with the AmI workshop “The Ubiquitous Persuader” in 2009 . In 2014 we conducted a workshop on Persuasive Technologies in challenging contexts including the topic of Ambient Persuasion . In this workshop we want to discuss how the scientific field of Ambient Persuasion has pursued over the last years and where we see its trajectories.
We are interested in the psychology of persuasion when it is combined with interaction mechanisms in form of ambient intelligent systems. We will discuss AP applications and their ecological validity in real world settings. We will discuss approaches such as subliminal  or unconscious  persuasion along with per- suasive strategies that deliberately want to change people by means of different persuasion strategies (e.g., ). We will investigate different theories and areas of persuasion such as attitude change , captology  and behavior change sup- port systems (BCSS) . We will investigate the role of technologies that could be (or become) of great importance in achieving Ambient Persuasion including innovative physiological assessments and specific aspects of context sensing. We will discuss the design and evaluation of Ambient Persuasion  in various domains including but not limited to health, wellbeing, energy consumption, mobility behavior etc. Above that the worksop will have a special focus on ethical dilemmas of Ambient Persuasion.
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